Should corporate boards face personal accountability for repeated privacy violations?

Want to know what a $5 billion corporate privacy fine buys? About a 1.8 percent stock bump. When the FTC announced its record Facebook settlement, the market added roughly $10.4 billion to the company's value, more than covering the penalty. TechSpot The fine was not a punishment. It was a rounding error with a press release. That is the entire case for personal accountability in one chart: as long as violations are priced into the stock, nothing changes. Put the directors' own compensation and liability on the line for repeat failures, and watch how fast privacy gets a real budget.